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Memorial Day Email Examples

Last updated: September 25, 2026

These Memorial Day email examples cover the long weekend at the end of May: a remembrance message that sells nothing, an opt-out note for customers who find the day hard, early access and launch emails for a summer sale, last-chance reminders, and shipping and follow-up notes. Memorial Day honors those who died serving in the U.S. military, so keep remembrance and promotion in separate emails.

Need subject lines too? Memorial Day Email Subject Lines

Memorial Day Remembrance Emails

Sent on Memorial Day or in the days before, with no discount and no product grid. A short, sincere message shows customers you know what the day is for.

No-Offer Remembrance Message

Subject: Today we remember
Preview: There is no sale in this email. Just a moment for those who did not come home.
Hi [first name],
Today is Memorial Day, and this email has no offer in it.
The day belongs to the men and women who died while serving in the U.S. military, and to the families who still feel their absence at every holiday table.
At 3 p.m. local time, the National Moment of Remembrance, our team will stop what we are doing for one minute. If you would like to join us wherever you are, the link below explains how it started.
[Learn About the Moment of Remembrance]
With respect,
[Store name]
Send on Memorial Day morning to your full list, and hold any promotional email that day until after 3 p.m. local time.

Holiday Email Opt-Out Note

Subject: For those who find this weekend hard
Preview: A short note, and a way to skip our emails until the holiday has passed.
Hi [first name],
For many people, Memorial Day weekend means cookouts and the start of summer. For others, it marks the worst day of their lives.
If you have lost someone who served and would rather not see holiday emails from us this year, you can pause them with one click. We will skip everything related to Memorial Day and pick up again afterward. No explanation needed.
[Pause Holiday Emails]
Thinking of you,
[Store name]
Send 7 to 10 days before Memorial Day, before any sale email goes out, and suppress everyone who clicks from all holiday sends that weekend.

Donation to Fallen Service Families

Subject: Our Memorial Day gift to [organization name]
Preview: We are donating [amount]. Nothing to buy, but here is how to give if you wish.
Hi [first name],
This Memorial Day, [Store name] is donating [amount] to [organization name], which supports the families of service members who died in the line of duty through [what they do, such as grief support or scholarships].
This is not tied to a sale or to your orders. It comes from us, and we wanted you to know where it is going.
If you would like to give directly, the link below goes to their donation page, not ours.
[Support Their Work]
With gratitude,
[Store name]
Send on the Friday before Memorial Day or on the day itself, separate from sale emails, once the donation has actually been made.

Memorial Day Sale Announcement Emails

Sent as the long weekend begins, usually Thursday for early access and Friday or Saturday for everyone. Present it as a summer kickoff sale, not a celebration of the day itself.

Subscriber Early Access Email

Subject: Early access: our summer kickoff sale
Preview: Shop from [time] Thursday, a full day before the long weekend starts.
Hi [first name],
Summer starts this weekend, and you get the first look at our kickoff sale.
From [time] Thursday until the sale opens to everyone on Friday, subscribers get [discount] off [sale categories]. The link below applies it for you, so there is nothing to copy.
Order before [time] on Thursday and your package ships before the holiday.
[Shop Early Access]
Enjoy the head start,
[Store name]
Send the Thursday before Memorial Day weekend to subscribers and repeat customers, 24 hours before the sale opens to your full list.

Long Weekend Sale Launch

Subject: [discount] off for the long weekend
Preview: Warm-weather favorites, outdoor [product type] and more, through Monday night.
Hi [first name],
The first long weekend of summer is here, and so is our sale: [discount] off [sale categories] until Monday at 11:59 p.m. [time zone].
If you are heading out of town, the [category] collection covers most of what you need for a few days away. Staying home? [product name] is worth a look.
Orders over [amount] ship free all weekend, sale items included.
[Shop the Sale]
Have a good weekend,
[Store name]
Send Friday or Saturday morning of the long weekend to your full list, minus anyone who already bought during early access.

Summer Picks Product Edit

Subject: Packed for the first weekend of summer
Preview: Our picks for road trips, backyard dinners and the first warm nights, all on sale.
Hi [first name],
Not everyone reads sale emails for the percentage, so here is a different angle: what our team is actually packing this weekend.
[Team member name] is taking [product name] on a road trip to [place], and [team member name] is bringing [product name] to a backyard dinner. Most of us have [product name] in our bags too.
All of it is part of the long weekend sale through Monday.
[Shop Our Summer Picks]
Safe travels,
[Store name]
Send on the Saturday of the long weekend to customers who did not open the launch email, leading with products instead of the discount.

Memorial Day Last Chance Emails

Sent on Monday afternoon and evening as the sale ends. Schedule them after your remembrance message, and keep them brief: the deadline, what is left and one link.

Sale Ends Tonight Reminder

Subject: Ends tonight: [discount] off
Preview: The long weekend sale closes at [time]. Most sizes are still in stock.
Hi [first name],
Our long weekend sale ends tonight at [time] [time zone].
Here is what is still available at [discount] off: [product name] in most sizes, [product name] in [color], and the rest of [category]. [product name] has already sold out, and we do not expect it back until [month].
[Shop Before It Ends]
Thanks for shopping with us,
[Store name]
Send on Memorial Day after 3 p.m. local time, once your remembrance message has gone out, to non-buyers who opened a sale email.

Low Stock Cart Alert

Subject: [product name] is almost gone in your size
Preview: It is still in your cart at the sale price, but only [number] are left.
Hi [first name],
The [product name] in your cart is down to its last [number] in [size], and it is still at the long weekend price.
We cannot hold items in carts, so whoever checks out first gets them. If you want it, now is the time. If you have changed your mind, there is nothing you need to do.
[Complete My Order]
Best,
[Store name]
Trigger when an item in an abandoned cart drops below [number] units during the sale, at most once per customer for the whole weekend.

Free Shipping Deadline Reminder

Subject: Free shipping ends with the long weekend
Preview: Orders over [amount] ship free until midnight Monday, sale items included.
Hi [first name],
Along with the sale, free shipping on orders over [amount] ends tonight at midnight.
If your cart is close, a small addition gets you over the line: [product name] at [price], [product name] at [price], or a gift card to use later.
From Tuesday, shipping goes back to [shipping rate] for orders of any size.
[Get Free Shipping]
Cheers,
[Store name]
Send Monday evening, 3 to 4 hours before midnight, to customers whose open carts or recent browsing sit just under the free shipping threshold.

Memorial Day Shipping and Follow-Up Emails

Sent to explain holiday delivery delays and to follow up with customers after the weekend. Clear dates prevent support tickets, and useful follow-ups build trust before your next sale.

Holiday Closure Shipping Note

Subject: Closed Monday: what it means for your order
Preview: Most carriers do not deliver on Memorial Day, so here are the new ship dates.
Hi [first name],
Our warehouse is closed on Monday for Memorial Day, and most carriers do not pick up or deliver that day either.
If you order before [time] on Friday, your package ships the same day. Orders from Friday evening through Monday ship on Tuesday, [date], and most arrive by [date].
Our support inbox reopens Tuesday morning. Tracking links keep updating over the weekend.
[Check My Order Status]
Thank you,
[Store name]
Send the Friday before Memorial Day to customers with unshipped orders, and add the same dates to every order confirmation sent through Monday.

Weekend Order Thank-You Note

Subject: Your long weekend order is being packed
Preview: A thank-you from the team, and when to expect your tracking link.
Hi [first name],
Thank you for your order this weekend.
We are back in the warehouse today, and your order [order number] is near the front of the line. Expect a tracking link by [date].
If it is a gift, you can still add a gift note until it ships. Just reply to this email with your message and we will print it on a card.
[View My Order]
Thanks again,
[Store name]
Send on the Tuesday after Memorial Day to everyone who ordered over the weekend, before the shipping confirmation goes out.

Summer Use and Care Guide

Subject: Before you use your [product name] this summer
Preview: Three quick tips to keep it looking new through the hottest months.
Hi [first name],
Your [product name] should have arrived by now. Before you take it out into the sun, a few tips from our team:
First, [tip about cleaning it after a day outdoors].
Second, [tip about storing it in the heat].
Third, [the one mistake that shortens its life].
Questions about care? Reply to this email and a real person will answer.
[Read the Full Care Guide]
Enjoy your summer,
[Store name]
Send 2 days after delivery to customers who bought [category] during the Memorial Day sale, before any review request goes out.

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