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Cart Recovery Email Subject Lines

Last updated: February 12, 2026

These subject lines are perfect for re-engaging customers who left items in their cart.

Urgency-driven subject lines

Use to create a sense of immediacy for customers.

  • Use when items will be restocked soon
  • Best for promotions ending shortly
  • Ideal for time-sensitive discounts
Your cart is about to expire! ⏰
Last chance to grab your items! ⚡
Only hours left to complete your order! 🔥
Hurry! Your items are almost gone! ⏰
Don't miss out on your saved items! ⚡

Reminder subject lines

Use to gently nudge customers towards completing their purchase.

  • Best for follow-ups after cart abandonment
  • Useful for regular reminders about products
  • Ideal when you want to keep items top of mind
Don't forget what's in your cart! 🛒
Your items are waiting for you! 🎁
Still thinking about that cart? 😌
Remember those items you wanted? 🛒
Your cart is full! Complete your order! 🎁

Incentive-driven subject lines

Encourage action by offering a discount or incentive.

  • Use when offering a coupon for cart recovery
  • Best for launching a new promotion
  • Ideal for customers who abandoned high-value carts
Complete your order and save 10%! 💸
Enjoy a discount on your cart items! 💰
Checkout now for a special offer! 🎉
Your cart is eligible for a surprise discount! 🏷️
Finish your purchase and get 5% off! 💸

Personalized subject lines

Make the email feel tailored to the recipient's interests.

  • Use names in the subject line for familiarity
  • Best for highlighting specific items left behind
  • Ideal for segmenting based on customer behavior
We saved your favorite items for you! 🎉
Hey, that item is still in your cart! 🛒
Your selected items are waiting, [User]! 🎁
Don't let your favorites slip away, [User]! 🛒
Finish your purchase and claim your picks! 🎉

Curiosity-based subject lines

Try to pique interest to drive opens and clicks.

  • Use when you want to intrigue the customer
  • Best for highlighting unique items in the cart
  • Ideal for a creative approach to reminders
Have you seen what's in your cart? 👀
Your cart has some exciting finds! 🎉
Take another look at your saved items! 🛒
What did you leave behind? 😲
Your cart has a surprise waiting for you! 🎁

Last-chance subject lines

Highlight a final opportunity to act on the cart contents.

  • Use for items that will not be restocked
  • Ideal before a major sale ends
  • Best for limited-time offers on cart items
Final call for your cart items! ⏳
Last chance to claim your cart! ⚡
Your saved items are about to disappear! ⏳
This is your last opportunity to buy! 🔥
Don't let your cart items slip away! ⏳

Turn these subject lines into complete campaigns with Jellyreach.

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