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Price Increase Email Examples

Last updated: January 5, 2026

Price increase emails are essential for maintaining transparency and trust with customers. They inform your audience about changes in pricing and help mitigate potential backlash by explaining the value behind the increase.

Price Increase Announcement Emails

Send these emails 1-2 weeks before the price change to prepare your customers and explain the reasoning behind it.

Upcoming Price Adjustment Notice

Subject: Important: Price Changes Coming Soon 🔔
Preview: We're updating our prices soon. Learn more.
Hi there,

We wanted to give you a heads-up about an upcoming change. In order to continue providing top-notch quality, we're adjusting our prices starting next month. We believe in transparency and want to ensure you have all the information.

If you have any questions, feel free to reach out.

[Learn More]

The Team
Send this 1-2 weeks before the price change to provide advance notice.

Transparency in Pricing Email

Subject: Price Update: Here's Why
Preview: Understand the reasons behind our pricing update.
Hello,

To maintain the quality of our services, we occasionally need to review prices. After thorough assessment, our prices will change as of next month. This ensures we can keep delivering the value you love.

Thank you for your understanding.

[Get Details]

The Team
Use this to clarify the reasons behind the price change, sent 1-2 weeks prior.

Advance Notice on Pricing Adjustments

Subject: Heads Up: Upcoming Price Changes
Preview: Our prices are adjusting soon. Details inside.
Hey,

We're writing to inform you of a price change effective next month. This update allows us to continue offering great service and products. We appreciate your loyalty and want to ensure you're well-informed.

Feel free to contact us with any questions.

[Learn More]

The Team
Send 1-2 weeks before the change to provide ample notice.

Price Increase Main Message Emails

Use these emails right before the price increase to remind customers of the upcoming change and reinforce the value of your offerings.

Final Reminder: Price Change

Subject: Reminder: Price Changes Tomorrow
Preview: Last chance to take advantage of current pricing.
Hi there,

Just a final reminder that our prices will change starting tomorrow. This adjustment helps us enhance our services and offerings to you. We encourage you to shop now before the change takes place.

Thank you for your understanding and continued support.

[Check It Out]

The Team
Send this one day before the new prices take effect.

Last Day for Current Prices

Subject: Last Call: Price Adjustment Tomorrow ⏰
Preview: Today's the last day for current pricing.
Hello,

As a valued customer, we wanted to make sure you were aware that today is the last day to enjoy our current pricing. Starting tomorrow, we'll be updating our prices to continue providing you with top-notch products and services.

Don't miss out on this opportunity.

[Shop Now]

The Team
Best sent on the last day of current pricing to create urgency.

Urgent: Price Update Tomorrow

Subject: Alert: Price Change Effective Tomorrow
Preview: Secure your purchases before prices rise.
Hey,

This is a quick reminder that our prices are changing tomorrow. This is a crucial step for us to continue offering improved quality and service. We appreciate your understanding and encourage you to take advantage of the current prices.

If you have any questions, reach out to us.

[Explore Now]

The Team
Send the day before the increase to remind and incentivize purchases.

Price Increase Reminder Emails

Send these emails to customers who've previously expressed interest but haven't made a purchase after the price change, to highlight remaining opportunities.

Still Time to Purchase at Old Prices

Subject: Missed Out? Limited Time Offer 🚀
Preview: Grab items at old prices for a limited time.
Hi there,

We noticed you showed interest in our products recently, and we wanted to let you know that there's still a chance to make purchases at our old prices for a limited time. Don't miss out on the opportunity to save.

Thank you for considering us.

[Shop Now]

The Team
Send within a few days post-increase to those who haven't purchased.

Limited Opportunity for Old Pricing

Subject: Act Fast: Old Prices Available
Preview: Limited items available at previous prices.
Hello,

We understand price changes can be inconvenient, and we're offering a limited-time opportunity to shop at our previous prices. This won't last long, so act fast if you wish to take advantage.

We look forward to serving you.

[Discover Deals]

The Team
Best sent 1-3 days after the price change for those who hesitated buying.

Exclusive Offer: Limited Time

Subject: Special Access to Old Prices
Preview: Access old prices before it's too late.
Hey,

We appreciate your interest in our products and wanted to offer a special chance to purchase at old prices for a short period. We value your business and hope this offer is useful.

Don't hesitate to reach out with questions.

[Shop Today]

The Team
Send to interested customers 2-4 days after price change to drive sales.

Price Increase Closing Emails

Use these closing emails to wrap up the price increase communication, thanking customers for their understanding and continued loyalty.

Thank You for Your Support Email

Subject: Thank You for Understanding
Preview: We appreciate your support during this change.
Hi there,

We wanted to express our gratitude for your understanding as we implement our price changes. Your continued support is invaluable to us, and we are committed to providing you with excellent service.

Thank you again for being a valued part of our community.

[Contact Us]

The Team
Send 1-2 days after the price change to show appreciation and maintain goodwill.

Post-Price Change Appreciation Email

Subject: Thanks for Sticking with Us 🙏
Preview: We value your loyalty and support.
Hello,

With our recent price adjustments, we're thankful for your understanding and continued loyalty. We're dedicated to bringing you the best services and products and look forward to many more years together.

If you have any feedback, let us know.

[Give Feedback]

The Team
Use this a few days after the increase to reinforce customer relationships.

Gratitude for Price Change Support

Subject: Your Support Means Everything
Preview: A big thank you from our team.
Hey,

We're incredibly grateful for your support during our recent price adjustments. Your trust and loyalty are what drive us to improve and innovate continuously. Thank you for being with us.

We're here for any questions.

[Contact Us]

The Team
Send within a week after the price change to wrap up the campaign positively.

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