Drip Campaign Email Examples
Last updated: February 9, 2026
Drip campaigns are a series of pre-planned emails designed to nurture leads and guide them through the conversion funnel. They are crucial for engaging and educating potential customers over time.
Drip Campaign Announcement Emails
Use these emails to introduce your campaign and set expectations. Send immediately after someone signs up or shows interest.
Welcome to Our Series
Subject:
Welcome! Here’s What to Expect 😊
Preview:
Discover what’s coming up in our email series!
Hi there, Welcome to our exclusive email series! We're thrilled to have you on board. Over the next few weeks, you'll receive insights, tips, and special offers designed just for you. Stay tuned for some exciting content! [Learn More] The Team
Send to new subscribers immediately after they join the series.
Introduction to the Journey
Subject:
Your Journey Begins Here 🚀
Preview:
Get ready for an exciting journey with us.
Hello, Congratulations on taking the first step! We're here to guide you through an exciting journey that's tailored just for you. Expect a series of informative emails packed with valuable content. Let's get started! [Start Your Journey] The Team
Send immediately after someone expresses interest or signs up.
What’s Next in Your Inbox
Subject:
Stay Tuned for More!
Preview:
Exciting things are coming your way.
Hi there, Thank you for joining our series! Great things are ahead. Each email will bring you closer to mastering new concepts and maximizing value. We can't wait to share this journey with you! [See What’s Next] The Team
Send as an initial email after subscription to set the stage.
Drip Campaign Main Emails
These emails deliver the core content and value of your series. Send every few days to keep engagement high.
Deep Dive Into Benefits
Subject:
Discover Key Benefits 🎉
Preview:
Uncover how we can help you succeed.
Hi there, In this email, we dive deep into the benefits that await you. From personalized insights to exclusive deals, we’ve got you covered. Our goal is to ensure you get the most out of our offerings. Don’t miss out on these exclusive perks! [Explore Benefits] The Team
Send 3-5 days after the initial email to maintain momentum.
Expert Tips and Tricks
Subject:
Unlock Expert Tips 🔓
Preview:
Enhance your knowledge with our expert advice.
Hello, We’re excited to share some expert tips that will elevate your experience. Our team has curated actionable strategies to help you succeed. Dive in and discover how you can apply these tips today! Take the next step on your journey. [Get Started] The Team
Send 5-7 days into the campaign to provide valuable content.
Case Study Success Stories
Subject:
See Success in Action
Preview:
Learn from real-life success stories.
Hi there, Discover how others have achieved success with us. These real-life case studies show the tangible impact our services have made. Let these stories inspire you on your own path. Join the ranks of our successful clients! [Read Stories] The Team
Send midway through the campaign to build trust and credibility.
Drip Campaign Reminder Emails
Re-engage those who haven't interacted with your main messages. Send 2-3 days after the main emails to capture missed attention.
Don’t Miss Out Reminder
Subject:
Quick Reminder: Valuable Insights 💡
Preview:
Catch up on what you’ve missed from us.
Hello, Just a friendly reminder that you’ve got valuable insights waiting for you. Our latest emails are packed with tips and advice designed to benefit you. Don't let these pass you by! Catch up now and stay ahead. [Read Now] The Team
Send to subscribers who didn’t open the last main message.
Check Your Inbox Today
Subject:
Have You Seen This Yet?
Preview:
Important updates and tips waiting for you.
Hi there, We noticed you might have missed our previous emails and didn't want you to miss out. Make sure to check out the latest updates and tips we’ve shared. They’re tailored just for you! See what’s new today. [View Updates] The Team
Send to remind subscribers who haven’t clicked through recent emails.
Re-Engage with Our Series
Subject:
Let’s Stay Connected 🔗
Preview:
Reconnect with our exciting series.
Hello, We've noticed a gap in our conversation, and wanted to bring you back into our loop. Our series still has so much to offer you, and it's not too late to rejoin and benefit. Get back on track with us! [Reconnect Now] The Team
Send 2-3 days after non-engagement to encourage reconnection.
Drip Campaign Closing Emails
Provide a final nudge before the series wraps up. Use these emails to summarize value and encourage final actions.
Final Call to Action
Subject:
Last Chance: Don’t Miss Out!
Preview:
Make sure you’ve taken full advantage.
Hi there, Our series is coming to a close! Now’s your last chance to take full advantage of the insights and offers we’ve provided. Don’t miss this opportunity to make the most of your journey with us. Act now before it’s too late! [Take Action] The Team
Send 2-4 days before the series ends to encourage final engagement.
Wrap-Up and Thank You
Subject:
Thank You for Joining Us!
Preview:
We appreciate your time and interest.
Hello, Thank you for being part of our email series. We hope you found the content valuable and insightful. As a final note, don’t hesitate to reach out with questions or feedback. Stay connected for future updates! [Stay Connected] The Team
Send at the end of the series to express gratitude and invite feedback.
Summarize and Continue
Subject:
Continue Your Journey with Us
Preview:
Let’s keep the momentum going.
Hi there, As our email series comes to a close, we encourage you to continue engaging with us. We’re here to support you and offer ongoing value. Keep an eye out for more exciting content coming your way! Continue the journey with us. [Continue Here] The Team
Send as the final email in the series to keep subscribers engaged beyond the campaign.
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