Christmas Email Examples (2026): Ready-to-Use Templates

Christmas Early Access Emails

Use these emails to build anticipation and offer early access to your Christmas deals. Send 5-7 days before the main sale begins.

VIP Early Access

Subject: 🎄 Special Access Just for You!

Preview: Unlock Christmas deals early with VIP access.

Hi there,

We've got a special treat just for you! As one of our valued customers, you're invited to access our Christmas deals early. Beat the rush and enjoy exclusive discounts before anyone else.

[Unlock Early Access]

Cheers,
The Team

Send to VIP customers 5-7 days before the general public sale.

Sneak Peek Sale Invitation

Subject: Get a Sneak Peek at 🎁 Christmas Sales!

Preview: Exclusive first look at our festive offers.

Hey,

It's that special time of the year again, and we have something exciting in store for you! Get a first look at our Christmas deals and start planning your holiday shopping.

Check out what's coming your way!

[View Sneak Peek]

Best,
The Team

Send to newsletter subscribers 5 days before the sale starts.

Early Bird Christmas Deal

Subject: 🎅 Early Bird Christmas Deals Inside!

Preview: Grab your Christmas gifts early with special offers.

Hello,

Christmas is around the corner, and we're giving you a head start on holiday shopping! Access our early bird deals and secure gifts for your loved ones today.

Don't miss out on these exclusive offers!

[Shop Early Deals]

Warm regards,
The Team

Send to the general mailing list 3-5 days before the main promotion.

Christmas Main Sale Emails

Launch your main Christmas promotion with these emails. Send on the first day of your Christmas sale to maximize impact.

Christmas Sale Launch

Subject: 🎉 Our Christmas Sale is Live!

Preview: Celebrate and save big with our Christmas sale.

Hi,

It's finally here! Our much-awaited Christmas sale is live, and it's time to celebrate with amazing discounts across the store. Whether you're shopping for gifts or treating yourself, we've got something special for you.

[Start Shopping]

Cheers,
The Team

Send to all subscribers on the first day of the Christmas sale.

Holiday Gift Guide

Subject: Need Gifts? Check Our Holiday Guide 🎁

Preview: Find perfect gifts for everyone on your list.

Hello,

Stuck on what to get for Christmas? Our holiday gift guide is here to help! From stocking stuffers to show-stopping presents, discover gifts that everyone will love.

Explore our curated collection now.

[View Gift Guide]

Warm wishes,
The Team

Send at the start of the Christmas shopping period to inspire gift purchases.

Christmas Wishlist Reminder

Subject: 🎅 What's on Your Wishlist?

Preview: Check off your Christmas wishlist before it's too late.

Hey,

Is your Christmas wishlist ready? With our fantastic deals, now's the perfect time to check off those items before they're gone. Santa's coming early this year!

Start shopping today to guarantee your gifts.

[Shop Now]

All the best,
The Team

Send during the Christmas sale to encourage wishlist purchases.

Christmas Sale Reminder Emails

Re-engage those who haven’t yet purchased with reminders midway through the sale. Send 3-4 days into the Christmas sale period.

Still Time to Save

Subject: Don't Miss Out on 🎄 Savings!

Preview: There’s still time to grab deals and save big.

Hello,

Time is running out, but there's still a chance to save on our Christmas deals! Don't miss your opportunity to grab fantastic gifts at discounted prices.

Make this Christmas unforgettable.

[Shop Before Deals End]

Best regards,
The Team

Send to subscribers who haven't yet purchased 3 days into the sale.

Mid-Sale Reminder

Subject: 🔔 Reminder: Christmas Deals Ongoing!

Preview: You're halfway through our fantastic Christmas sale.

Hi there,

Just a quick reminder that our Christmas sale is in full swing, and there are still incredible offers waiting for you. Whether you're shopping for loved ones or yourself, make the most of our deals before they're gone.

[Shop Now]

Take care,
The Team

Send mid-way through the sale to re-engage customers who haven't purchased yet.

Hurry! Deals Ending Soon

Subject: ⏰ Hurry! Christmas Deals End Soon!

Preview: Last chance to grab these amazing offers.

Hey,

Our Christmas deals are flying off the shelves, and there's still some time left! Make sure you don't miss out on the opportunity to save on gifts this year.

Grab your favorites while supplies last.

[Shop the Sale]

Sincerely,
The Team

Send to all subscribers nearing the end of the sale to boost urgency.

Christmas Shipping Cutoff and Gift Card Emails

Sent in the last two weeks before Christmas, when delivery dates decide what people buy: the final standard shipping day, gift cards once shipping closes, and free wrapping with note ideas.

Last Day for Christmas Delivery

Subject: Last day for Christmas delivery: order by [time]

Preview: After today, only express shipping, pickup or a gift card will make it in time.

Hi [first name],
Standard shipping for Christmas closes tonight. Orders placed by [time] reach you by [date].
After that, you still have three ways to make it:
Express shipping: order by [time] on [date]
Pickup from [location]: order by [date], collect until [date]
Digital gift card: sent by email in minutes, even on Christmas morning
To save you scrolling, everything in stock and ready to leave today is on one page.
[See What Ships Today]
Happy holidays,
[Store name]

On your standard shipping cutoff day, email everyone without a December order at 7 a.m., then resend at 3 p.m. to non-openers under a new subject.

Gift Card After Shipping Closes

Subject: Too late to ship? This gift arrives in minutes

Preview: Two ways to give it, and one line to add so it doesn't feel last minute.

Hi [first name],
Christmas shipping has closed, but you can still give something from [Store name].
Our digital gift card is emailed within minutes of ordering, and there are two ways to give it:
Print it at home and slip it into a card
Schedule it to land in their inbox at [time] on Christmas morning
One tip from our team: in the message box, name the product you'd pick for them. It turns a gift card into a recommendation, and it won't feel last minute at all.
[Buy a Digital Gift Card]
Merry Christmas,
[Store name]

Send the morning after your express shipping cutoff, then again on December 23 and 24 to people with no December order. Stop once they buy anything.

Free Wrapping With Note Ideas

Subject: Stuck on what to write in the gift note?

Preview: Free wrapping on every order until [date], plus three notes you're welcome to borrow.

Hi [first name],
Every order placed before [date] can be gift wrapped for free. Select gift wrap at checkout and we'll wrap it in [your wrapping, such as recycled paper and cotton ribbon], swap the invoice for a gift receipt and print your note on a card.
Not sure what to write? Borrow one of these:
Saw this and thought of you straight away.
For the slow mornings you keep promising yourself.
Use it often. That's the whole point.
[Choose a Gift to Wrap]
From our wrapping table,
[Store name]

Send in the second week of December to past holiday buyers and anyone who has bought a gift set, then resend 3 days later to those who didn't open.

Christmas Closing Emails

Create urgency with final reminders and wrap up the sale. Send 1-2 days before Christmas or the end of the sale.

Final Hours to Save

Subject: 🏃‍♀️ Last Call: Christmas Savings End Tonight!

Preview: Final chance to save big this Christmas.

Hello,

This is it—your final chance to take advantage of our Christmas sale! Offers end tonight, and we don't want you to miss out. Secure your gifts and enjoy incredible savings now.

[Shop Final Offers]

Warm wishes,
The Team

Send the day the sale ends to maximize last-minute purchases.

Last-Minute Gift Solutions

Subject: 🎁 Last-Minute Christmas Gifts Available!

Preview: Running out of time? We’ve got you covered.

Hi there,

In a holiday rush? No worries! We have a selection of last-minute gift options that are sure to delight anyone on your list. Don't let time run out—grab your gifts while you can.

Get those perfect presents today.

[Shop Last-Minute Gifts]

Kind regards,
The Team

Ideal for busy shoppers 1-2 days before Christmas, highlighting last-minute options.

Thank You for Shopping

Subject: Thank You & Happy Holidays 🎄

Preview: We appreciate your support this holiday season.

Dear Customer,

As the Christmas season wraps up, we want to thank you for shopping with us. We hope you found everything you were looking for, and we appreciate your continued support.

Wishing you and your family a joyful holiday season!

[Explore More]

With gratitude,
The Team

Send after the sale ends to thank customers and strengthen brand loyalty.

Christmas Email Timeline

Late November, right after Cyber Monday: a gift guide sorted by recipient and budget. First week of December: every shipping cutoff date in one email. Second week: the free wrapping and gift note offer. Three days before your standard cutoff: a reminder, then a last-day email on the day itself. After the express cutoff, promote only digital gift cards and local pickup. December 24: a short thank-you with no offer. Between Christmas and New Year: how exchanges work. Early January: a reminder before holiday returns close.

Christmas Email Examples