Chinese New Year Email Examples
Last updated: February 7, 2026
Chinese New Year emails are crucial for connecting with your audience during this festive time. These emails can promote special offers, share cultural content, and reinforce customer loyalty. Sending them at the right time can significantly boost engagement.
Chinese New Year Announcement Emails
Use these emails to introduce your upcoming Chinese New Year promotions. Send 1-2 weeks before the holiday begins to build anticipation.
Chinese New Year Sneak Peek
Subject:
🌟 Get Ready for Chinese New Year!
Preview:
Exciting offers are on the way...
Hi there, The Chinese New Year is just around the corner, and we've got something special prepared for you! Look forward to exclusive offers and festive surprises to make your celebration even brighter. Stay tuned for more details coming soon! [Learn More] Cheers, The Team
Send to your mailing list 1-2 weeks before Chinese New Year to pique interest.
Early Bird Offers for CNY
Subject:
Catch Our Early Bird CNY Deals 🎉
Preview:
Shop early and save more!
Hello, Get a head start on your Chinese New Year shopping with our Early Bird Deals! For a limited time, enjoy exclusive discounts on our top items before the holiday rush begins. Don't miss these limited-time savings. [Shop Early] Best, The Team
Target early shoppers 1-2 weeks before the Chinese New Year.
CNY Festival Preview Email
Subject:
Exciting Chinese New Year Preview 🧧
Preview:
Special events and surprises await...
Hi, We're excited to share a glimpse of our Chinese New Year festivities! From exclusive products to fun events, there's something for everyone to enjoy. Get ready to celebrate with us in style. Watch for more updates coming soon! [Discover More] Warm regards, The Team
Announce upcoming events or promotions 1-2 weeks before the holiday.
Chinese New Year Main Message Emails
These emails should highlight your main offers and events. Send them a few days ahead and throughout the Chinese New Year period.
CNY Celebration Kickoff
Subject:
Celebrate Chinese New Year with Us 🎊
Preview:
Join us for festive offers and fun!
Hello, The wait is over! We're kicking off our Chinese New Year celebrations with exclusive deals and delightful surprises. Enjoy up to 50% off select items and join in our festive activities. Start shopping today! [Shop Now] Happy New Year, The Team
Send this email a few days before Chinese New Year to inform and excite your audience.
Special CNY Promotions
Subject:
Limited-Time CNY Specials 🎁
Preview:
Celebrate with these amazing deals...
Hi there, As part of our Chinese New Year celebrations, we're offering limited-time promotions on some of our best products. Don't miss the chance to grab your favorites at fantastic prices! Check out our deals today! [View Offers] Cheers, The Team
Dispatch these emails during the first few days of Chinese New Year.
Exclusive CNY Product Launch
Subject:
New Product Just for CNY 🧨
Preview:
Introducing something new and exclusive...
Hi, We're thrilled to introduce our latest product launched just in time for Chinese New Year. This exclusive item will add a special touch to your celebrations, but it's only available while stocks last! Discover it now! [Shop Exclusive] All the best, The Team
Promote new or exclusive products during the main CNY celebrations.
Chinese New Year Reminder Emails
These reminders are for those who haven't yet engaged with your promotions. Send them midway through the Chinese New Year period.
Mid-Festival Reminder Email
Subject:
Still Time to Celebrate CNY 🎆
Preview:
Join in before it's too late...
Hello, Have you checked out our Chinese New Year offers yet? There's still time to join the celebrations and enjoy fantastic discounts! Don't let these amazing deals slip away. Take advantage before it's over! [Shop Now] Warm wishes, The Team
Send to subscribers who haven't opened or engaged with initial CNY emails.
Your CNY Offer Awaits
Subject:
Don't Miss Your CNY Surprise 🧧
Preview:
Unlock your special offer today...
Hi there, We've noticed you haven't checked out your special CNY offer yet. There's still time to make the most of this exclusive celebration gift. Log in now and see what we've lined up just for you! Don't wait, join us! [Unlock Offer] Best, The Team
Dispatch this email to non-responders several days into the Chinese New Year.
Festive Fun Continues
Subject:
More CNY Fun Awaits! 🎇
Preview:
There's more in store for you...
Hi, The fun doesn't stop here! Our Chinese New Year celebrations are still in full swing, and there are more surprises to uncover. It's not too late to be part of the festivities! Join us before it's gone! [Discover Now] Cheers, The Team
Best sent to those who haven't engaged partway through your campaign.
Chinese New Year Closing Emails
These are your final chance emails to create urgency at the end of the Chinese New Year celebration. Send 1-2 days before promotions end.
Final CNY Offer Email
Subject:
Last Call for CNY Deals ⏰
Preview:
Today is your last chance...
Hello, The end of our Chinese New Year celebration is near. This is your final opportunity to enjoy our exclusive offers and discounts. Shop now before the deals disappear! Don't miss out one last time! [Shop Now] Happy celebrations, The Team
Send this as a final reminder 1-2 days before your campaign ends.
Last Chance for CNY Savings
Subject:
Hurry! CNY Savings Ending Soon 🏮
Preview:
Grab your favorites before it's over.
Hi there, We're wrapping up our Chinese New Year promotions soon, and it's your last chance to grab some great deals. Visit us today to make sure you don’t miss out on saving big! Happy shopping! [Grab Deals] Warm regards, The Team
Target customers with this email 1-2 days before the promotional period ends.
CNY Drop Everything Sale End
Subject:
Don't Miss Out - Ends Midnight! 🌙
Preview:
Final hours to shop CNY offers.
Hello, We're in the final hours of our Chinese New Year sale, and discounts are waiting just for you! Don't let these offers pass by - this is your last chance to enjoy our festivity pricing. Shop before midnight! [Shop Finals] Warm wishes, The Team
Dispatch this email on the last day of your promotion to boost final sales.
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